About Kelly
I Love Doing What I Do Best!
Who is Kelly?
Hello! My name is Kelly Yetzer, the owner and aesthetic specialist of BeYOUtiful Ink. I’ve always been passionate about skincare, makeup, and beauty enhancements. Now, I love helping women look and feel beautiful by designing individually customized permanent makeup and eyelash extensions to enhance their natural beauty!
Why did Kelly become a PMU Artist?
In my past, I’ve held various jobs, including server/bartender, CNA, accounting/tax professional, jailor, taxi driver, and military veteran. Before joining PMU, I worked as a property management professional for 14 years. As a busy professional with limited time, I discovered that I spent a considerable amount of time each morning applying makeup and penciling in my eyebrows…..
Then, I discovered microblading, and I was instantly hooked. The mere thought of it literally saving me 15 minutes daily on my makeup routine was a lightbulb moment for me.
Beyond my dissatisfaction with unfulfilling jobs, I yearned for a lifestyle transformation that would combine my passion for aesthetics with a schedule I could control. I posed a simple question to myself: “How can I leverage my extensive work experience in the beauty industry?” The answer led me to the captivating world of Permanent Makeup! Driven by this passion, I made the decision to pursue it in a way that not only benefits women by saving time and money but also enhances their self-image through the transformative art of permanent makeup!
How do the old & the new work together?
Therefore, combining my business acumen with my passion for beauty, I embarked on a mission to offer a professional yet personalized approach to enhancing the natural beauty of my clients. I’ll take the time to understand your lifestyle, your goals with permanent makeup, and then design the perfect brow, eyeliner, or lip style to complement and enhance your facial features. Throughout the design process, we’ll collaborate closely to ensure that the final result aligns with your ideal look and leaves you feeling like you’ve had an exceptional experience.
My philosophy is simple: the design and work I create should enhance, highlight, and bring out your natural beauty. It should become an integral part of your beauty, not a focal point. When you leave my studio and for the years that follow, I want people to compliment you on your beautiful eyes, express their desire for full brows like yours, and inquire about your secret to long-lasting lipstick.
What does Kelly do in her free time?
When I’m not working with clients or learning new techniques, I love spending time with my partner Nick, family, friends, and our rescue kitty, Coco, along with our other two kitties Cubby the bum and Princess our rodent capturing queen. I also enjoy a variety of other activities, including knitting, crocheting, camping, cooking, fishing, gardening, hunting, and traveling. I’m passionate about learning the paramedical side of my work so that I can help women and men alike who have had breast reconstruction after a mastectomy or lumpectomy regain their self-esteem and confidence in their appearance.